The Time is Now!
Sustainable fashion is no longer a momentary trend, but an urgent necessity.
IED in collaboration with the Consorzio Italiano Implementazione Detox - CID and Greenpeace Italia has launched The Time is Now!, a project dedicated to sustainable fashion, considered no longer a temporary trend but an urgent necessity.

For IED the project is also an opportunity to communicate its attention to sustainability issues with activities dedicated to the designers of the future. For us it is a way to keep in touch with young talents by supporting them with the supply of our more sustainable fabrics such as Ranger, Altea, Planet and Globe.

The prototypes of the garments are taking shape in these days in the laboratories of the Milan and Rome offices.

Next step: in June the collections will be presented with a fashion show during the summer edition of Pitti.

Need more?

Here some articles that tell the project.